Ideas and Solutions - Advertising

What's pay-per-click (PPC) advertising?
PPC is an online advertisement placed strategically so that you can reach people that are specifically looking for info about your products and services online and then send these targeted visitors directly to what you are offering. You can also control costs - you only pay when people click on your ad. Normally, pay-per-click advertising results in a 0.5% click-through rate.



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Relevant Tools, Articles and Resources
AdFreak ... AdWeek shares their thoughts on current ads ... interesting reading ... VISIT

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